Building the Business Model for Corporate Entrepreneurs

Academy
Coursera
Kurzbeschreibung
Led by Dan Gordon, a University of Maryland faculty member who teaches business modeling in the National Science Foundation's I-Corps Progra... mehr...
Led by Dan Gordon, a University of Maryland faculty member who teaches business modeling in the National Science Foundation's I-Corps Program, this course enables you to develop and apply the Business Model Canvas tool to scope a corporate challenge or opportunity. You will learn how to identify and communicate the nine elements of a business model: Customer Segments, Value Propositions, Channels, Customer Relationships, Revenue Streams, Key Resources, Key Activities, Key Partners, and Cost Stru weniger
Kursarten
E-Learning
Fachbereich

Entrepreneurship

Dieser Kurs ist neu hier. 0 User folgen diesem Kurs und erhalten Bescheid, wenn es Neues gibt - Kurs jetzt folgen.

Du hast den Kurs besucht? Kurs jetzt bewerten.

Hier kannst du der Eggheads Community deine Fragen zu diesem Kurs stellen. Auch Kursleiter können mitdiskutieren.


Frage stellen

Du must angemeldet sein um zu antworten

Kursinhalt
Led by Dan Gordon, a University of Maryland faculty member who teaches business modeling in the National Science Foundation's I-Corps Program, this course enables you to develop and apply the Business Model Canvas tool to scope a corporate challenge or opportunity. You will learn how to identify and communicate the nine elements of a business model: Customer Segments, Value Propositions, Channels, Customer Relationships, Revenue Streams, Key Resources, Key Activities, Key Partners, and Cost Structure. Your completed project will be a customer-validated Business Model Canvas that outlines the business case for a new product or service to address your selected challenge or opportunity in a corporate context. This project is derived from four areas of focus in the course: Identifying how to create and deliver value for existing and future customers of the company; Learning how to extract value for the corporate venture in a sustainable fashion; Conducting in-depth interviews to guide the customer discovery process for your corporate venture; and Developing business models that encompass the product or service, customers, and economic engine that deliver on the corporate venture objectives. Try this course for FREE at https://www. coursera.org/learn/corporate-entrepreneurs-business-model
Kurssprache
Englisch
Kursgebühr
USD 49